By Michel / Campaigns
Telling a story in only seven seconds? Not an easy job… But when talking to entrepreneurs it’s the best way to reach those hard-working and very busy people. That’s why Vandekerckhove&Devos and Credimo fast forward your television evening. Result? A brief ad with a short and clear message: Credimo makes credits work. And even the homepage is fast and furious. In short, a campaign with high impact.
By Michel / Agency
Yes, we did it! From a highly competitive field of 381 entries, we won 7 Merit awards and 3 Titan trophies.
The TAAN Titan Awards are Advertising Awards that honor the hardworking men and women in TAAN’s global network of independent agencies. Five impartial jurors have been handpicked to ensure the best work wins. The jury members come from prominent agencies in North America, South America, Africa, Sri Lanka and Europe. They have no affiliation with the TAAN network or its individual agencies.
This year the Titan Awards were held in Miami, Florida. From the 381 entries, 61 were voted as Merit winners. Of these winners, 10 were selected as the Titan trophy winners. Or easier said, the top of the bunch!
Vandekerckhove&Devos got 7 Merits for among others Mazda, Bostoen and Schering-Plough. And on top of that we got 3 Titan trophies for Cortès, Lalegno (Traditional Media Business-to-Business) and Bekaert Textiles (Graphic Design). We were awarded for our original ideas that break through the category and media clutter. But also the relevance, impact and results were key factors.
This year we really reached the stars. Take a look at the winners:
Vandekerckhove and Devos, N.V., Belgium – 3 trophies
The Glenn Group, USA – 2 trophies
COMED, Luxembourg – 2 trophies
ENNEMM, Iceland – 1 trophy
Opus Multipla, Brazil – 1 trophy
The Duffy Agency, Sweden/USA – 1 trophy
To view the winning campaigns, go to www.titanawards.com
By Sandra / Campaigns
The new Schiesser has arrived! Discover the brand-new basic collection and logo: 95/5. Underwear with 95% cotton and 5% stretch.
Is everyBODY ready for our activation campaign?
We kicked off with a teaser tv campaign on VTM and 2BE: win a trip to South-Africa! BASICally what you have to do, is go to your local Schiesser shop to collect your key code, enter the code on Facebook, answer some questions and maybe you’re on one of the next flights to South-Africa…
In three weeks time we already have more than 2.500 people who like our Facebook page.
Check this out and more on www.schiesser.be or on Facebook.
